Browsing Archive: October, 2009

Miscommunication havoc in the newsroom; at least the viewer can't tell

Posted by Misty Montano on Saturday, October 31, 2009, In : Assignment News Desk 

I’m never sure how things like this happen, but it’s frustrating.  I think there was miscommunication all around this afternoon.  I say all around because the problem just wasn’t here in the newsroom.  We almost missed an important story all because the right questions weren’t asked and those who were supposed to have all the details had little information themselves.

An intern answered one of the many phone calls this afternoon and was told of an upcoming press event.  The event was...


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I wish for tailored news pitches

Posted by Misty Montano on Thursday, October 22, 2009, In : Assignment News Desk 

Every Monday from 6-9pm MST @PRsarahevans hosts Journchat on Twitter.  One question lead me to write this post.



My answers:



Even though I was going for witty and funny in my first answer, both answers are actually serious.  A press release with a nice goody basket these days definitely helps the event stand out in everyone’s minds as we go into our editorial meetings, but if what you’re trying to get us to cover just doesn’t fit anywhere into our news goals, you probably won’t...


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For theraputic reasons I share the craziness of what I hear on the news desk

Posted by Misty Montano on Friday, October 2, 2009, In : Assignment News Desk 

I must share the craziness that I heard today because it’s all so random and on my mind.  I must share to make it a self-therapy of sorts.  If I have to deal with it, then you, who read this, can share and get a peek into the craziness I hear day in and day out.

 

As I walked onto the news desk this afternoon I heard from one of the scanner, Aurora I think but can’t be sure since I was just stepping onto the desk, “Reported vandalism of a car.  Caller says a man is hitting a car with a ...


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Misty Montano


Evolving Journalist I am a Journalist using Social Technologies and Interactive Media to connect with news consumers. I am taking on the new exciting and challenging role of Digital Content Manager at 9News in Denver, CO. Previously I was an Assignment Editor at CBS4 News in Denver where I won an Emmy for my work and spent the first 10 years of my career. I truly grew up on the news desk.