My time as an Assignment Editor provided many stories on which I shared in my first blog.  While I'm no longer On the News Desk, the stories and lessons shouldn't be forgotten. 


NFPA Social Media Toolkit and Campaign.pdf NFPA Social Media Toolkit and Campaign.pdf
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Musings and thoughts

Browsing Archive: April, 2010

It's time to move!

Posted by Misty Montano on Monday, April 26, 2010, In : Integrating Social Media 
When I started this blog it was to distinguish social media from the day to day activities of the newsroom.  At the time the newsroom was in its infancy in understanding social media from how to use it to its impact on reporting the news.  Just over a year later it's hard for me to distinguish between the two roles anymore as I have fully incorporated both assignment editor and journalist using social media into one role.  

I am proud to say this is a success!  I admit us journalists will alwa...
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Stalk the competition

Posted by Misty Montano on Saturday, April 3, 2010, In : Integrating Social Media 
Hand in hand with my previous blog goes this post. Just as you need to be aware of what’s being said about you/your name/brand/company, you should know what’s being said about your competition and what your competition is saying. At the very least you should know how your competition is using the same social networks as you are so you can improve your own use, or expand to another network.

I’m a journalist so my competition is other journalists, traditional and citizen, and media outlets...
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Be proactive to know what's being said about you

Posted by Misty Montano on Saturday, April 3, 2010, In : Integrating Social Media 
Whether you’re using social networks for personal or for professional reasons you need to be monitoring what’s being said about you on the Internet. I can understand why someone who is only chatting with friends and who doesn’t talk about business wouldn’t think it’s necessary to do so. If that person is you, I ask, “don’t you want to know if you’re name is out there?” A comment you leave on any public forum, or even a forum you think is completely protected, can and will be...
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About Me

Misty Montano I am a Journalist using Social Technologies and Interactive Media to connect with news consumers. I am the Digital Content Manager at 9News in Denver, CO. Previously I was an Assignment Editor at CBS4 News in Denver where I won my first Regional Emmy for my work and spent the first 10 years of my career. I truly grew up On the News Desk.