To understand how to use social media you might want to forget you’re a journalist.  Then when you do use social media you need to remember you’re a journalist.  Make sense?

Here’s the deal.  We are trained to not share the story process or personal details of life.  We are trained not to give away the story until it’s on the web or on the air. 

Holding to this training while trying to do social media will just cause you to fail, and even resent it. 

Social media is not about the fina...

I have gone to the dark side. 
I sometimes wonder who I am.
I see numbers in my sleep.

Ask any journalist about his/her math skills and you’ll probably find yourself hearing some joke about becoming a journalist to avoid working with numbers.  Little did I know utilizing social media would put me smack in the middle of a bed of numbers. 

The numbers were on the wall long, long ago when I realized I had branded myself by accident by using Twitter as a journalist.  Every time I speak to stu...